The good news is that it is indeed possible, but be warned, these projects are so fast paced they make the television series ‘24’ look like it's in slow motion!
To shine a light on what can be accomplished within a 12-week time frame, I’ve selected an example from a recent revenue growth project for a B2B technology company. The aim was to identify new revenue growth opportunities that could generate an additional £2 million revenue within a 3-year timeframe.
Here are some key insights into the approach, which is summarised below in three stages: